People who make money through their websites do it in lot of ways. It’s similar to people earning money by having a local office. They could be doing anything in the office; similarly a website could be engaged in anything and making money doing it.
There are hundreds and millions of websites out there that are making their owners rich, some super rich. However having a website has not made any difference to the business or work for some people. The difference in performance lies in the level of awareness that these people have.
The successful website owners know that the website is suppose to work for them and they tend to do everything within their control and budget to help their websites reach greater heights; while the ignorant lot just designs and puts up the site and forgets about it. They don’t realise that putting up a website is the new beginning and can get you far if worked upon.
I have purposely begun this post highlighting this aspect because, I want all you guys interested in getting a website to understand that you need not become egoistic or be relieved after putting up your website online; because unless it drives business for you its of no use. Now we will come to the core topic of earning income via your website.
Any career that you are pursuing, online or offline can be extended on the web to reach your business to a wider set of audience; to get you noticed by more people, get you an additional income, more enquiries and business and so on.
Whether you are selling your skills as a writer or life coach; or you are a consultants in any field, an agent, or you may be selling any kind of products or service as a wholesaler, retailer or manufacturer, or you may be running a crèche or available to work as a mystery shopper – what ever that you may be doing you can take it online by building a website. The website will prove to be a powerful tool if put to use and will help your business reach greater heights.
But building and maintaining a website is a task in itself, which you will either have to do yourself or hire someone to do it for you. If you decide to do it yourself you will have to learn the craft of designing and marketing a website, which is a huge task but very interesting and not very difficult; plus something that can be learnt online if you can spare some time for it everyday. Once you get confident you can build and put up your website anytime and sell whatever you want through it.
If you can maintain a website for yourself you will never have to chase work or costumers because through your website they will find you. All you have to do is promote your site amongst its target audience. Once it’s high up on the popularity chart you will get more business than you ever imagine, one website can bring you.
Another note of caution, while you are starting your website don’t allow people to fool you into `more the websites – more the business’ philosophy. Because this is a hog wash. You’d do much better with one good website than ten average websites. A good website means a website on which efforts like SEO marketing strategies have been taken.
Building and maintaining a website is the most amazing skill to have because once you know it you can work wonders with your life and career. Or you can take it up as a profession and start designing or building sites for others. Learning the skill has dual advantage. It can help your business to take off as well as you can take it upas a profession and help to build other’s business.
How to Do It: Learn to design and popularise your website and sell anything you want through it
Qualification: web designing (optional, you can hire someone), SEO, web marketing
Skills: Analytical skills, focus, patience, designing skills, SEO and web marketing knowledge
Equipments: computer, internet, website building software
Who can’t do – no knowledge of any aspect of building a website
Traditional Education: none